Tom Murphy hits it on the head with his post on preferring RSS over the press release. PR Newswire already offers it but there's not too many corporations that do. If you're a reporter wanting to cover a company, how much easier it would be to pull the feed for the time you're working on the story rather than visit the site or (ack) request information from the media relations department. I'm gonna try and take on this cause one client at a time.
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Feb 13, 2005
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